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How SEO Training Can Help Businesses Grow Online

How SEO Training Can Help Businesses Grow Online?

Do you aspire to take your business to new heights? In that case, you will be happy to know that in this digital era, umpteen options are available for you to grow your business online. One way to attract the target audience and drive traffic to your site is to master SEO. When done rightly, Search Engine Optimization can help your brand catch the attention of customers and allow you to turn your visitors into buyers. Here’s how having SEO training can get your brand at the top position in Google (for example!) SERP results.

Learn How SEO Training Can Take Your Business to New Level

SEO is all about ranking a website well in the results of various search engines like Google, Bing, Yahoo, etc. By employing SEO strategies for your brand, you can:

Establish Your Online Presence

Every business has to start somewhere, right? The first step to using SEO is obviously to set up your website. This means creating a user-friendly and SEO-optimized site for your business using an easy-to-manage CMS.
When you create your website, you would naturally reckon your business name, a brief snippet of what you do, as well as your contact information. Once your online presence has been established, you can then modify it further and make changes to various pages of the site as per the SEO guidelines.

Offer Great User Experience

People find SEO as a tool to rank websites. It’s true, but it is also about offering users a great experience on the site. A website that is not congested with clutter and offers a cleaner look would certainly attract more customers.

Build Quality Backlinks

If your product is worth investing in and you have used the right content on the site, lots of people will approach you to link their websites to yours. But, getting it done is really difficult as there’s a lot of competition. With the help of building quality backlinks, you can promote your site and get recognized among people that might be interested in fetching services you have in your pocket.

Know Your Target Audience

Search Engine Optimization helps you learn what exactly your audience needs and offers you a way to analyze the current market trends by having a tab on your competitors, and then ensuring your website is catering to all those needs and requirements in a precise manner.

Promote Your Brand in Budget

Sure, SEO demands money, but when compared to other tactics of promoting a brand online, it is the most reliable and budget-friendly option. With the use of good SEO strategies, a business can get good ROI for years to come. The only thing needed is, the more time and effort you commit to SEO, the better and lasting results you gain.

It has been recognized that with the advancement of technology and the growth of digital market, every business wishes to make its identity on major search engines. Due to this, SEO has become the need of the hour for most businesses around the world. The demand for getting an SEO-optimized site is growing at a rapid pace and for that SEO experts can add a feather in their cap. That being said, Search Engine Optimization is undeniably one of the best ways to grow your business online!

Call to Action!

Do you need help growing your business through Search Engine Optimization? Stiffen Technologies Pvt. Ltd. can help you with its vast experience in SEO. Catering the finest and best-in-class Digital marketing training facilities along with valid certifications, it is the top-most company in Ambala that helps aspirants uproar in the world of SEO learning. No matter whether you are a professional or student, the SEO trainers here can help you become an SEO expert and reach your goals. Best of all, trainees will get a chance to work on real-time projects, offering a better understanding to deal with various scenarios.

Contact us today to join the best SEO Training in Ambala!

YouTube’s Guidelines Now Address Dangerous Pranks Following Bird Box, Tide Pod Challenges

YouTube has a new message for creators looking to participate in dangerous or potentially harmful stunts, like the Bird Box or Tide Pod stunts: don’t.

The company revealed new policies that creators must follow when uploading content, and one of the biggest changes is a section dedicated entirely to dangerous pranks. YouTube has previously addressed pranks in its harmful and dangerous content category of its overall policies, but seems to have added the new section following a series of disturbing Bird Box challenge videos.

YouTube creators have a history of participating in dangerous challenges — including Jake Paul driving blindfolded to participate in the Bird Box challenge, teens eating poisonous Tide Pods for the Tide Pod challenge, and even some creators alluding to drugging their girlfriends on camera with natural sexual enhancement pills — all in the name of content. YouTube’s new policies state:

YouTube is home to many beloved viral challenges and pranks, but we need to make sure what’s funny doesn’t cross the line into also being harmful or dangerous. We’ve made it clear that our policies prohibiting harmful and dangerous content also extend to pranks with a perceived danger of serious physical injury. We don’t allow pranks that make victims believe they’re in serious physical danger — for example, a home invasion prank or a drive-by shooting prank.

These types of pranks are popular among creators. While many of the pranks are often performed by stunt actors, or edited to appear real when the creator isn’t in any actual danger, that’s not always clear for viewers. These challenges are often reattempted by people looking to create their own videos, including one case where a woman shot her boyfriend and killed him while trying to perform a stunt.

One would think that simply uploading a dangerous video of this magnitude once would result in a channel being terminated, but that won’t necessarily happen unless there are repeat offenses in a short period of time. YouTube’s policy is to hand out a strike and remove the video, but that strike disappears after 90 days. While a creator may lose some privileges within those 90 days, including the ability to live stream, they could technically come back once the strike is removed and perform another dangerous stunt.

These aren’t the only updates YouTube announced for creators’ community guidelines. Thumbnails that include egregious content, such as pornography or graphic violence, will result in a creator earning a community guideline strike. This is true even if the video doesn’t contain any of the content teased by the thumbnail. YouTube has faced issues with grotesque, overtly sexual, and dangerous thumbnails for quite some time, as creators try to garner attention toward their videos.

Lastly, YouTube has strengthened its enforcement around external links. Creators who use external links for websites that cater to content like pornography, hateful ideology, or content that can incite violence, will receive a community strike. Again, if a channel collects three strikes in 90 days, it will be terminated.

The company is giving creators two months to clean their channels up, but going forward, any video that violates these guidelines will be removed and creators could receive a possible community guideline strike against their channel.

Japan’s Robot Hotel Lays Off Half The Robots After They Created More Work For Humans

It turns out that even robots are having a tough time holding down a job. Japan’s Henn-na “Strange” Hotel has laid off half its 243 robots after they created more problems than they could solve, as first reported by The Wall Street Journal.

One of the layoffs included a doll-shaped assistant in each hotel room called Churi. Siri, Google Assistant, and Alexa can answer questions about local businesses’ opening and closing times, but Churi couldn’t. When hotel guests asked Churi “What time does the theme park open?” it didn’t have a good answer. That was a problem because Churi was supposed to help ameliorate the Strange Hotel’s staff shortage by substituting in for human workers.

Others on the chopping block:

  • Two velociraptor robots positioned at check-in were also decommissioned because human workers essentially had to do their jobs for them and photocopy guests’ passports manually.
  • Two robot luggage carriers could only reach about 24 of the over 100 rooms in the hotel and failed in rain or snow. They would also often get stuck trying to pass by each other.
  • The hotel’s main concierge robot also didn’t know how to answer questions about flight schedules and nearby tourist attractions. It has since been replaced by a human.

Many of the robots that have been retired were in service for years, making them outdated. The hotel decided it was easier to fire them than to replace them, citing high costs. And in the end, a lot of the work had to be left to humans anyway, especially when it came to asking more complex questions. It seems we’re still a little ways off from a completely automated hotel.

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